FRAMEfour - EXPRESSION OF INTEREST

Genero, this is beauty retouching with an advertising heartbeat.

Frame Four is a structured studio of four high-end retouchers across beauty, fashion, e-commerce, and commercial campaigns. Every final frame is approved through centralized QC for consistency, precision, and brand alignment.

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Frame Four portfolio work: ASJ Genero

Selected Portfolio

Campaign polish. Texture integrity. Cohesive visual language at scale.

Frame Four portfolio work: ASJ 125Years Lifestyle Image07 copy

Frame Four portfolio work: ASJ Winter Gifting2 Phase02 Image03

Frame Four portfolio work: BeautyT 1

Frame Four portfolio work: BeautyT 11

Frame Four portfolio work: BeautyT 12

Frame Four portfolio work: BeautyT 15

Frame Four portfolio work: BeautyT 16

Frame Four portfolio work: BeautyT 18

Frame Four portfolio work: BeautyT 19

Frame Four portfolio work: BeautyT 2

Frame Four portfolio work: BeautyT 3

Frame Four portfolio work: BeautyT 4

Frame Four portfolio work: BeautyT 5

Frame Four portfolio work: BeautyT 6

Frame Four portfolio work: BeautyT 7

Frame Four portfolio work: BeautyT 8

Frame Four portfolio work: Mathilde s06 038 1

Frame Four portfolio work: SH03 CENTREFOLD 299 1

Beauty Retouching Approach

Adaptive execution for each brand's retouching language.

Style Adaptation

Highly polished luxury campaign finishes, refined natural skin work, clinical precision for skincare, or softer commercial beauty. Frame Four adapts the finish per brief.

Technical Focus

Skin refinement with texture preservation
Tone and color consistency across batches
Hair cleanup and enhancement
Product detail precision and composite finishing

Result

Realism, cohesion, and high-end polish without compromising authenticity.

Workflow & Scalability

Parallel team structure with centralized creative control.

Operating Model

Centralized oversight on all final assets
Parallel production across four retouchers
Hero frames handled by strongest specialists
Final QC before every delivery

Typical Capacity

10 simple/e-commerce images same-day to 1 day
20-image beauty campaign typically 3-5 days
High-end campaign up to 5 complex images per day

Delivery Standards

Flattened 16-bit TIF
Accompanying high-quality JPEG
Layered PSD/TIFF on request
Workflow adapts to client file requirements

Pricing (Scope-Dependent)

Rates vary by complexity, finishing level, and turnaround requirements.

Final quotes are confirmed per brief, with tailored negotiated rates available for larger-volume projects.

Light / E-commerce

R500 - R1,200

Per image

Advanced Beauty

R1,500 - R2,500

Per image

Campaign / Complex Compositing

Up to R3,500

Per image

Studio Team

QC-led by Paul, delivered by Pablo, Tamzen, and Jean Paul.

Paul

Head of QC / Lead Retoucher

settdigital.co.za

Pablo

Senior Retoucher

Tamzen

Senior Retoucher

Jean Paul

Senior Retoucher

Frame Four is ready to integrate with Genero's creative and production pipeline.